Canadian cannabis firm Canopy Development Corporation and musician-actor-entrepreneur Drake have entered into an agreement to launch the Far more Life Development Corporation to make cannabis in Toronto.

Drake’s profession credits incorporate music, tv, film, style, and has launched numerous prosperous brands in the previous decade such as Drake American Whiskey and the OVO boutique.

“When we very first started talks with Drake we have been exceptionally inspired by and aligned with his vision to bring finest-in-class cannabis merchandise to the globe,” says Canopy Development Corporation CEO Mark Zekulin. “Drake’s point of view as a culture leader and entrepreneur combined with Canopy Growth’s breadth of cannabis information will enable our new firm to bring an unmatched cannabis knowledge to international markets.”

Drake says that it is thrilling to have the likelihood to companion with a globe-class firm like Canopy Development on a international scale and that the concept of getting capable to develop some thing particular in an ever-increasing business has been inspiring.

Primarily based in Drake’s hometown of Toronto, the Far more Life brand is rooted in ideas of wellness, discovery, and private development with a concentrate on facilitating connections and shared experiences about the globe.

Zekulin says that Canopy Development is excited about the new partnership with Drake and anticipate a extended, prosperous, and mutually-advantageous operating connection as they bring his vision for the Far more Life Development Corporation to markets worldwide.

The firm plans to share a lot more particulars about the Far more Life group and vision in the coming weeks.